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Social Media Marketing for Small Business
Still, struck with the traditional ways of doing your business? Don’t know what to do to boost your sales? In the intricate landscape of social media and digital marketing, one can not grab the attention of the masses and wish for expansion by merely following the traditional ways of doing business, especially small businesses that are yet to create a remarkable impact and a huge customer base. A prominent social media presence plays a pivotal
Blockbuster Bollywood A Boon for Brands
Quick quiz for the Bollywood geeks! Remember the washing powder, Rajpal Yadav’s character Pandya used in ‘Chup Chup Ke’? The phone, Shah Rukh’s character Rahul from ‘Chennai Express’ threw away from the train?                                                                    Which site did Naina from ‘Yeh Jawani Hai Dewaani’
WHY CREATIVITY IS A MYTH
Let me make my point by talking about something that all “creative” people love to talk about when they have nothing else to say, The Creative Process™. Let’s specifically talk about copywriting since I’m a copywriter and I don’t know anything else. BRIEFS The process starts with a brief. You get a brief and it is usually either too brief or not brief at all. So, you have to ask again to get some clarity.
8 Influencer Marketing KPIs to Track for Success in 2024
In the fast-moving world of online marketing, where things change quickly, using influencers has become a really strong strategy. Brands want real connections with their audience, and working with influencers is very important for that. In this article, we’ll talk about the important things to keep an eye on to make sure your influencer marketing campaign is doing well in 2024. Here at Rioconn, we know how important it is to be on top of
Celebrity or narrative Which one plays a more pivotal role in an
Okay, this one is a tricky question and the answers can harm those who are seeking a diplomatic response. Ever heard the term, “Content is the KING”? Well, I wonder, why is this even a question? This statement is not some kind of a joke & the world isn’t just mad saying it again & again & again. We might have thought people were wrong when they said, “After the 10th grade, life’s a smooth